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Converging Data Engineering & Business Intelligence

Written by Datagration™ | Sep 6, 2022 1:19:00 PM

Currently, the modern business marketplace climate is heavily reliant on data. Data has the task of enabling those in charge of businesses to make decisions based on facts, trends, and statistical figures. But since there is so much information available, the business leaders need to have the ability to filter through the irrelevant details and focus on the information that is pertinent to them to be able to make the most informed decisions on development and strategy. 

Problem-Solving Through Data Science  

Data science is not about using machine learning (ML) and deep learning (DL); rather, data science is about addressing issues! In addition, not all data science tasks need ML and DL models. The reverse is true: many data science problems can be resolved with "just" a solid Exploratory Data Analysis (EDA).  

Nonetheless, your preconceptions impair your perspective of the issue. If you guarantee that you will need ML or DL before evaluating the issue, you may end up addressing a different problem from the one you intended to tackle. Let me rephrase: the proper approach is to discover a tool to solve the issue, not a problem with the instrument. ML and DL are, once again, only tools.  

Some of them may be conducted simultaneously, while others are linearly interconnected. This is sometimes referred to as triangulation by researchers: the use of numerous research methodologies and approaches to comprehend a setting, population, or issue from many perspectives, each of which has its strengths and weaknesses.  

Examining the Role of Data Engineering  

Data Engineering is concerned with the analysis and tasks required to obtain and store data from various sources. After that, examine and analyze this data and transform it into clean data that may be used in subsequent processes like data visualization or business analytics.  

Data Engineering enhances the productivity of Data Science. If there were no such area, we would spend more time preparing data analysis to address difficult business challenges. Therefore, Data Engineering necessitates a comprehensive knowledge of technology, tools, and complex datasets' rapid and reliable execution.  

The objective of Data Engineering is to create an orderly, consistent data flow to allow data-driven models, such as ML models and data analysis. Several organizations and teams may be involved in the aforementioned data flow. To accomplish data flow, we use a technique called data pipeline. Separate programs in the system perform various operations on stored data. 

Business Intelligence: Qualitative versus Quantitative perspective 

The output of your business intelligence should be a clear and concise summary of your company, increased productivity throughout your organization, and the automation of routine and time-consuming operations. 

Most of the time, we aim to understand our users' identities, preferences, and profiles. We may begin by identifying key geographies or areas of interest on the qualitative spectrum, developing interviewee screening criteria, conducting baseline interviews with other experts, and beginning the interview guide. 

On the quantitative spectrum, we want to establish our population, determine what type of sampling would generalize well, devise some data collection strategies, and begin to consider reliable and valid measures that tell us what we may want to understand about our cohort and what statistically measurable qualities may define them. Both of these provide valuable information regarding who we may like to speak with and how we may locate them. 

Bottom Line 

Moving forward, data represents the ultimate key for businesses that want to streamline their growth. Recognizing the hidden potential of data, many firms are transforming their structure and culture to become data-driven. The quicker businesses can acquire data, comprehend it, and get insights from it, the better their performance will be.